Work / Motion
Medtech sometimes poses challenging scenarios. Our client tasked us with developing a video asset aimed at dispelling misconceptions about sizing of their product.
This video needed to serve a dual purpose: educating sales reps to better address surgeons’ concerns and providing a resource that could be shared directly with surgeons.
We approached the challenge with a clear strategy: create an animated motion graphics video that simplifies the sizing process.
Our art direction and chosen style, combined with a meticulously crafted script and carefully selected on-screen captions, worked in harmony to convey the message clearly and effectively.
The result; a video that simplifies the sizing process.
Experience the breakthrough power of 3D motion design for medical visualisations.
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