BLUEONE40

Work design

EVO Identity

LVIS EVO Launch

Creating a new identity that not only aligns with the existing branding, but also reflecting the cutting-edge technology of a medical device is no easy task.

Enter EVO, one of our clients’ latest technological developments, now integrated into a range of pre-existing products.

Our mission? To craft an identity that seamlessly blends with the current branding while highlighting the revolutionary EVO technology.

Image
Image
Image

Our challenge was multifaceted: we needed to design this ident for both print and digital applications.

This included outbound marketing materials as well as in-house PowerPoint templates, videos, and research papers. Introducing a powerful, modern brutalist aesthetic across all assets, we developed an ident that underscores the unique properties of EVO technology.

The long-standing strapline for the LVIS EVO product, “Seeing is believing,” perfectly encapsulates the groundbreaking nature of this innovation.

Image
Image
Image
Screenshot 2024 12 03 at 10 11 28

Oh, Hello!

Conversation Starter

for Integra

Screenshot 2024 12 03 at 09 25 34

design

EVO Identity

for Terumo Neuro

Seen enough?

Let's discuss your goals and challenges, and see if we're a fit for each other.

E
n
q
u
i
r
e
N
o
w

© 2025 BLUEONE40™. All rights reserved.